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We're the NIL Store, the platform that puts athletes first and powers their success.
At The NIL Store, we prioritize athletes' success by providing a platform to amplify their brand and connect with fans through officially licensed NIL merchandise. Fans can shop with confidence, knowing they're supporting their favorite athletes while receiving top-quality product.
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We’ve surpassed over $1 Million in athlete payouts.
Our growing success is founded on four principles that drive us forward, empower athletes and help shape their success. As we celebrate this milestone, we recommit to our mission, ensuring every athlete benefits from our platform.
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From Illinois to Everywhere
Originating at the University of Illinois, our journey began with the Illinois NIL Store, generating $100,000 for the men's basketball team in the 2021-22 season. Mark Cuban's investment propelled us forward, with a commitment to inclusivity for all athletes. Today, we've expanded exponentially, driven by a passionate team of former athletes, coaches, and administrators dedicated to the welfare of student-athletes.
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Endorsed By Industry Leaders
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While the best names in college sports will get taken care of by endorsements and high profile contracts, there are thousands of other student athletes that need help. Campus Ink's solution is going to change that.
- Mark Cuban, Investor
Our Journey
August 2021
Podziemski Becomes First Athlete To Sign
Former Illinois guard Brandon Podziemski became the first athlete to sign with the NIL Store. Today, he plays for the Golden State Warriors.
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February 2022
Mark Cuban Invests
Mark Cuban saw Campus Ink’s vision for the NIL Store and was the initial investor.
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March 2022
First NIL Pop-Up Store Open
The first pop-up NIL merch experience in history opened in Downtown Chicago.
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December 2022
IU Coach Sports NIL Merch On Sideline
Indiana women's basketball coach wears injured Grace Berger's merch on the sideline.
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January 2023
Zach Edey Jersey Flys Off The Shelves
The NIL Store releases an exclusive Zach Edey Basketball Hockey Jersey, an ode to his Canadian roots. The jersey is an NIL Store all-time best-seller.
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About Campus Ink
Rooted in education, Campus Ink builds licensed merchandising platforms that enable collegiate students to elevate their brands, learn design and become product marketers. Our NIL Store gives student-athletes the tools to recognize their potential in name, image & likeness merchandise sales, while our unparalleled student program trains students on campus in design, sales & marketing. Campus Ink provides the tools to earn real money while supporting athletes, university departments & greek organizations.
Media & Business Inquiries
For all media and brand partnership inquiries, contact NIL Store Manager of Marketing & Communications, Sean Ellenby, at sean@campus.ink.