OXFORD, Miss. -- The NIL Store powered by Campus Ink has announced the launch of the Ole Miss NIL Store via the INFLCR Exchange, providing officially licensed merchandising opportunities to every University of Mississippi student-athlete.

Shop now: olemiss.nil.store

Additionally, the Ole Miss NIL Store has partnered with The Grove Collective, which supports Ole Miss athletes. The partnership will further enhance product variation and overall success for current Ole Miss athletes.

With every purchase, Ole Miss fans will place industry-leading payments directly into their favorite athlete’s pocket.

Part of the NIL Store network, the Ole Miss NIL Store team will continuously be onboarding new athletes and developing custom merchandise drops for individual athletes. All merchandise on the Ole Miss NIL Store is officially licensed by the University of Mississippi.

Each student-athlete’s digital locker room includes a collection of core products which feature personalized names and numbers for applicable athletes.

In addition to Ole Miss, the NIL Store network of schools includes Illinois, Indiana, North Carolina, Purdue, Penn State, LSU, Nebraska, Maryland, Mizzou, Michigan State, Duke, Virginia Tech, Syracuse, UConn, Rutgers, Iowa State, with many more stores currently under construction.

ABOUT CAMPUS INK AND THE NIL STORE

Backed by Mark Cuban, Campus Ink expanded into the Name, Image, Likeness (NIL) space in 2021 and launched the NIL Store, which serves as a merchandising solution for student-athletes and schools across the country. The NIL Store operates with the firm belief that every student-athlete has an opportunity to capitalize on their NIL and should earn industry-leading payouts. Campus Ink was founded in 1947 on the campus of the University of Illinois and was reimagined in 2015 with an office in downtown Chicago and a production facility in Urbana, Ill., where the company handles all of its own production and fulfillment.

ABOUT THE GROVE COLLECTIVE

The Grove Collective is the official NIL collective of Ole Miss. This partnership was created to support Ole Miss student athletes allowing them to be compensated for licensing and use of their publicity rights. Within two years of NIL laws passing, The Grove Collective was named one of the top 10 “Most Ambitious Collectives”, raising over 10M in funding and securing partnerships with nationally leading brands.

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