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Learn more on The NIL Store!

The NIL Store provides every college student-athlete with the opportunity to sell officially licensed NIL merchandise.

Collegiate fans can shop confidently knowing they are receiving high quality merchandise while putting industry-leading payments directly into the pocket of their favorite college athlete.

The site will be continuously updated with exciting custom drops for individual athletes, premium jersey options and more.

Shop. Support. Cheer.

About the NIL Store Network

Backed by Mark Cuban, the NIL Store’s foundation is built on three principles:

1. NIL merchandise should be available to all athletes, not just some.
2. Athletes should come first in every conversation.
3. Athletes should make as much money as they possibly can on every sale.

It is those three principles that have been the guiding light for the NIL Store powered by Campus Ink since stepping into the Name, Image and Likeness space in the fall of 2021.

Born on the campus of the University of Illinois, the Illinois NIL Store made $100,000 collectively for the men’s basketball team alone during the 2021-22 season. The model drew the attention of Mark Cuban, who invested with the stipulation that merchandise opportunities be made available to all athletes, not just some.

The NIL Store has grown exponentially ever since, hiring a team of former collegiate athletes, coaches and administrators who have dedicated their entire professional careers to bettering the welfare of student-athletes.

Verified by NIL Network, the NIL Store is continuing to raise the standard for officially licensed and custom merchandise in the NIL space.

The NIL Store is powered by Campus Ink.

About Campus Ink

Rooted in education, Campus Ink builds licensed merchandising platforms that enable collegiate students to elevate their brands, learn design and become product marketers. Our NIL Store gives student-athletes the tools to recognize their potential in name, image & likeness merchandise sales, while our unparalleled student program trains students on campus in design, sales & marketing. Campus Ink provides the tools to earn real money while supporting athletes, university departments & greek organizations.

Media/Business Inquiries

For all media and brand partnership inquiries, contact NIL Store Manager of Marketing & Communications, Sean Ellenby.